“The Power of Silence in a Pitch Situation”

“The Power of Silence in a Pitch Situation”
June 22, 2018 admin

“Rather than dominating the conversation with everything you want to say, figure out what’s going on inside the head of your target,” says marketing expert Jane Friedman. Many authors will bowl over their targets with TMI. Witness the infamous elevator pitch, stuffed to overflowing with details the author can’t bear to leave out, but bore the trapped listener. Author guru Friedman advises less is more. Check it out here.